January 30, 2025

Leading Cannabis Brand STIIIZY Launches Hemp-Infused Seltzers In The USA

Stiiizy Launches Hemp-Infused Seltzers

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STIIIZY, a top-selling cannabis brand in the USA, has ventured into the beverage market with its newly launched Seltzers. 

Infused with Hemp Delta-9 THC, STIIIZY seltzers are non-psychoactive. These low-calorie, low-sugar, and alcohol-free drinks aim to offer a healthier alternative for consumers to unwind, recharge, and enhance their experience.  

These hemp-infused drinks come in 12-ounce cans, retailing at $19.99 for a four-pack. The drinks are available only through STIIIZY’s online store at STIIIZYHemp.com. However, the brand plans to soon make them available in various retail locations across the USA.

Sharing the motivation behind this new launch, Darren Blair, VP of Business Development at STIIIZY said, “We expanded into seltzers because we recognize the way our customers enjoy cannabis is expanding to include beverages.”

“We’ve observed the dynamic trends that drive our loyal customers’ behavior and can’t wait to share these flavors inspired by our most popular STIIIZY strains with consumers.”, he continued. 

The inspiration from popular strains for the seltzers translated to four bold flavors, including:

  • Watermelon Wave: A combination of strawberry and ripe watermelon to evoke the feeling of sunny summer days.
  • Strawberry Kiwi: A refreshing flavor that combines the tanginess of kiwi with ripe strawberries. 
  • Caribbean Breeze: A tropical flavor to bring the warmth of the Caribbean island breeze.
  • Mango Tango: A flavor infused with citrus and golden mangoes. 

Headquartered in Los Angeles, STIIIZY gained a cult-like following through its vape pods. The company currently dominates about 15% of the cannabis market share in California. Other popular products from the brand include flowers, pre-rolls, extracts, and edibles.

This launch by STIIIZY is yet another step toward the growing market of cannabis beverages. Consumer preferences for cannabis-infused beverages are evolving. If this continues, the cannabis beverage market is projected to grow by about 15.6% yearly to reach $1.6 billion by 2030.

Vishal Vivek is the Founder and CEO of Ukhi, a pioneering bio-materials company dedicated to ending plastic pollution by converting agricultural waste into high-performance compostable polymers. With a background in sustainable entrepreneurship and over a decade of technology experience, he leads Ukhi’s vision to create scalable, planet-positive material solutions. Previously, Vishal founded the Hemp Foundation, where he empowered more than 1,000 farmers and advanced sustainable livelihood initiatives. His work has been recognized through awards such as the HDFC Parivartan Grant and featured in leading publications like Forbes and Entrepreneur. Times Group recognized him as a legendary entrepreneur and published his biography in “I Did IT- Vol 2” alongside social pioneers like Bindeshwar Pathak (Sulabh International) and Anshu Gupta (Goonj). Vishal has authored more than 200 articles on sustainability and hemp, reflecting his deep expertise and advocacy for regenerative solutions. His commitment to grassroots impact led him to live in the remote mountains of Uttarakhand, where he immersed himself in the lives of marginal farmers, understanding their challenges and co-creating economic opportunities through hemp-based initiatives. A deeply passionate innovator, Vishal often draws inspiration from seemingly impossible achievements: “If Elon Musk can make rockets reusable, or Dashrath Manjhi can carve a path through a mountain with rudimentary tools, why can’t we eliminate the demon of single-use plastic while uplifting struggling farmers? We will make it happen—whatever it takes.” Ukhi is proud to be supported by premier institutions including IIT Guwahati, NSRCEL-IIM Bangalore, Indian School of Business (Hyderabad), Indian Council of Agricultural Research (ICAR Pusa), and the Indian Institute of Packaging. Vishal is committed to demonstrating that business can be a powerful catalyst for global environmental and social good. Connect with Vishal Vivek